Hacking Growth
Hacking Growth
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Omschrijving
Growth is now the first thing that investors look for in assessing and valuing companies. HACKING GROWTH is a method for growth that involves cross-functional teams and continuous testing and iteration. It focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. This book deals with this topic.
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Growth is now the first thing that investors look for in assessing and valuing companies. HACKING GROWTH is a method for growth that involves cross-functional teams and continuous testing and iteration. It focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. This book deals with this topic.
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Specificaties
ISBN
9780753545379
Bindwijze
Paperback
Verschijningsdatum
27 april 2017
Aantal pagina's
320 pagina's
Afmetingen
232 x 155 x 24 mm
Gewicht
390 gram
Uitgeverij
Virgin Books
Editie
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