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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

| 9781292314969 | Pearson Education Limited
€ 110,35
Approximately 5-7 business days

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Specifications

ISBN
9781292314969
Binding type
Paperback
Publication date
22 augustus 2019
Number of pages
624 pages
Dimensions
275 x 220 x 20 mm
Weight
1352 grams
Publisher
Pearson Education Limited
Edition
—
 
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