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Strategic Innovation Management
Strategic Innovation Management
Online
book

Strategic Innovation Management

Joe Tidd; John Bessant | 9781118863336 | Wiley Global Education US | Edition: 1

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Hardcover Online boek
€ 55,54
Available for immediate download | 5 year access

Description

This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-base...

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This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors.

The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.

Specifications

ISBN
9781118863336
Binding type
Digital (delivered electronically)
Duration
5 year access
Publication date
Unknown
Number of pages
—
Dimensions
x x mm
Weight
—
Publisher
Wiley Global Education US
Edition
1
 
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